Featured Stories
Selling an Edtech Business: The PositivePsychology.com Exit
PositivePsychology.com, a mission-driven edtech platform used by 19M+ professionals, was acquired in an 8-figure deal advised by FE International. This case study covers their growth, decision to sell, and the exit process.
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Delegating: The Key to Scaling Your Business and Overall Success
Entrepreneur Kenny Schumacher recently went through the exit process with FE International for a second time. This year, he divested of his company, Delesign, a high-growth B2B recurring subscription business in the graphic design services niche.
The Benefits of A/B Testing for Your E-Commerce Business
This blog post is contributed by Janet Rausa Fuller. Janet is the content marketing manager at PickFu, a consumer research platform that provides in-depth feedback from real people on your creative ideas within minutes.
How to Monetize YouTube Channels
YouTube is the world’s centralized location for all things video. Do you want to see a cat chasing a bull around an arena? You can find it on YouTube. Trying to decide if you should purchase the latest trending headphones? YouTube will have a review waiting for you.
How to Create an App
The app market is robust, to say the least. If you have any pain point in your life that can be solved by technology, you’re bound to find an app that tries to alleviate it. High saturation, though, doesn’t mean high quality. There’s always room for more effective and efficient apps that address different niche markets. Even apps in larger spaces could use some competition.
13 Email Marketing Best Practices to Embrace
Email marketing is a critical method of communication whereby a company sends content directly to a subscriber’s inbox. These emails can be in various formats, however, most often they are in the form of welcome emails, newsletters, emails promoting sales, compilations of exclusive opportunities for subscribers, event invitations and letters from leadership.
How SaaS Companies Make Money: The SaaS Business Model
Ever wonder how SaaS companies make money? Or have you wondered how exactly to utilize the SaaS business model to generate revenue from a tool you created?
How to Find Apps for Sale
More than 5 million apps are available for download from the Apple App Store and Google Play Store. Consumers spend an average of four hours a day on apps, and it’s a trend that seems to be holding steady. If you’re scoping out the market for buying an app, now might be the time to jump in. But how can you find apps for sale, and what should you consider when looking at one to acquire?
How to Create an Amazon Seller Account or Conduct an Amazon Account Transfer
Now is a great time to get into the e-commerce business. Global e-commerce sales are expected to increase nearly 14% in 2021 and the first quarter saw +39% YoY growth. Sales are predicted to reach $4.2 trillion by the end of the year, according to the Adobe Digital Economy Index. This increase is partly due to the fact that the pandemic shifted consumers’ behavior— with most people spending an extra hour online per day in 2020. It’s likely that this trend will continue, and because of this, there is significant potential for e-commerce entrepreneurs. If you are considering getting into this space, you’ll want to explore the opportunities available through Amazon. The first step is to register and create an Amazon seller account.
Shopify’s Strong Q1 Results Good News for E-Commerce Merchants
In their Q1 2021 Financial Results Conference Call on April 28, 2021, Shopify confirmed what many expected: the company saw massive growth in the first quarter due to the continuing effects of the e-commerce boom in 2020.
