Featured Stories
Selling an Edtech Business: The PositivePsychology.com Exit
PositivePsychology.com, a mission-driven edtech platform used by 19M+ professionals, was acquired in an 8-figure deal advised by FE International. This case study covers their growth, decision to sell, and the exit process.
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Twitter Backlash, Apple App Launch, Magento Hacked, Microsoft Tests G-Suite Integration and More: Newsletter November 29, 2019
The week of Thanksgiving is usually light in terms of news, yet on Monday Twitter announced a cull of inactive accounts (logged out for 6 months or more) in order to comply with GDPR rules, which saw widespread backlash given this also meant the removal of accounts belonging to deceased individuals. According to BBC’s David Lee, Twitter is urging inactive users to sign-in and agree to the latest privacy policy to preserve their accounts. Following the fallout, Twitter confirmed a memorialization process is set in place and that “account deactivations would occur in the EU first.”
Wikipedia’s New Social Network, Apple Bans Vaping, AWS Livestream, PayPal $4bn Acquisition and More: Newsletter November 22, 2019
Wikipedia’s New Social Network, Apple Bans Vaping, AWS Livestream, PayPal $4bn Acquisition and More: Newsletter November 22, 2019
Google Confirms Search Algorithm Update Rumors, Goldman Sachs to be Investigated after Apple Card Algorithm Controversy, 1Password Receives Series A Round of Funding and More: Newsletter November 15, 2019
Google has confirmed that a search ranking algorithm update was made last week after speculation of a change arose over the weekend. Unlike core Search Algorithm updates, this change was not pre-announced by Google as are the many, less-noticeable updates made on a weekly basis. Those affected by the update reported a +/-30-50% shift in rankings and traffic. Tracking tools such as SEMRush and Mozcast did not detect significant ranking shifts, so content creators are advised to monitor their analytics and GWT.
Google Launches Site Kit, Walmart Out-Competes Amazon, Coveo Raises $172M in Funding and more: Newsletter November 8, 2019
Google‘s Site Kit WordPress plugin has officially come out of beta after six months and is now available for widespread use. Since the tool’s initial introduction, Google has addressed bugs in the system, polished main user flows and significantly simplified the set up. Users of the Site Kit 1.0 plugin are able to access data aggregated from Google products like Google Search Console, Google Analytics, AdSense and PageSpeed Insights, straight from their site’s dashboard. Google notes the tool is especially useful for people working on sites for clients, as other teams can easily view the site’s data via the WordPress dashboard. Statistics provided by the tool can help users discover trends and identify opportunities for high engagement.
SaaS Mag Launches 2019 Market Review Issue, Google Makes Major Algorithm Update, BlueSnap Acquires Armatic and Facebook Removes Page Authentication Badges: Newsletter November 1, 2019
Today’s top story comes from SaaS Mag. The SaaS publication is thrilled to announce its Q4 edition; Gaining Your Market Advantage, has officially launched! In this edition, readers will find exclusive interviews with the some of the most influential leaders and executives in the SaaS space including Vimeo COO, Courtney Sanchez who graces the Q4 cover.
![Amazon Posts Losses, Microsoft & PayPal Beat, Atlassian Aquisition, Facebook Ads [PLUS: new SaaS Mag edition!]: Newsletter October 25, 2019](https://cdn.prod.website-files.com/6747a904f3d32af863e1ab99/6792d417a08289fff1056b10_FENL-9.webp)
Amazon Posts Losses, Microsoft & PayPal Beat, Atlassian Aquisition, Facebook Ads [PLUS: new SaaS Mag edition!]: Newsletter October 25, 2019
Busy week in news, with giants Microsoft, PayPal and Amazon kicking off the tech earnings season and several high profile acquisitions in the tech space from Amazon and Atlassian.
How to Start Planning Your Exit Strategy
Exiting a business is no small chore, especially if you’ve put your heart and soul into an operation. A well-planned exit strategy is your best bet of ensuring a painless process for both you and your buyer.
Shopify’s Biggest Ever API Update, How to Double Your Business Valuation in a Year, LinkedIn Events: Newsletter October 18, 2019
Shopify has announced the release of its largest API update to date, releasing many of the features originally announced at Shopify Unite 2019. As part of this update, requesting data from Shopify will be a faster process, the function for storing data without allowing other apps access by way of private metadata scoping will be introduced, themes will be able to natively support international translations and the Revised Payment Service Directive (PSD2) will be implemented across countries in the European Economic Area.
Baremetrics Update, Moz Free SEO Tools, Americans with Disabilities Act, EMnify Raises €8 million Series A: Newsletter October 11, 2019
Baremetrics, a market leader in subscription business metrics, has relaunched Recover 3.0 to help SaaS and subscription businesses prevent delinquent churn. Subscription businesses lose on average about 9% MRR from expired credit cards, insufficient funds and bank issues, according to Baremetrics, so this newly revamped dunning solution offers users a combination of insights that use personalized in-app reminders and paywalls, credit card capture forms, email campaigns and detailed analytics to prevent failed payments. Business owners can use the tool free of charge until they recover their first $1,000, and the tool comes with a free month guarantee due to its claimed ability to pay for itself 38x over on average.
