Featured Stories
Selling an Edtech Business: The PositivePsychology.com Exit
PositivePsychology.com, a mission-driven edtech platform used by 19M+ professionals, was acquired in an 8-figure deal advised by FE International. This case study covers their growth, decision to sell, and the exit process.
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A New Year, A New Hope: 2025 Industry Reports
FE International, the leading firm in lower and middle market tech M&A, is proud to announce their semi-annual industry reports. This full suite of industry research reports includes sweeping analysis of global markets as well as detailed snapshots of industry-specific M&A activity.
SaaS Exit Planning Overview
Selling your online business is a serious decision for any owner and the process of seeing a sale through to completion can be intimidating for first-time and experienced sellers alike. Hiring an M&A advisor is a good step in helping to ease the effort but as with any major endeavor, it pays to be well prepared from the outset. Having successfully sold over 1,500 online businesses, we’ve put together some guidance on how SaaS entrepreneurs should best prepare to sell their businesses.
How To Select and Evaluate Your Evergreen Niche Business
It’s hard to resist a trendy niche business, but if the dot-com bubble of the early 2000s taught us anything, it’s that novelty can wear thin quickly. For each business we sell at FE International, we evaluate the sustainability of the business model as well as the specific industry so that buyers can acquire a real investment. This work has given us some unique insights.
How to Sell Your Online Business With FE International
If you’re reading this, chances are you are either selling (or thinking about selling) your technology business. Whether you have a SaaS, ecommerce or content business, we have likely sold something similar. Our team has completed over 1,500 deals for tech businesses – we leverage this experience from to get the highest valuations and best terms for our clients.
10 Things to Think About Before Hiring an Online Business Broker
If you have got to the stage in your business where you have decided it is time to sell your website then you have to decide whether or not to hire a broker. You could try and sell the business on your own but an experienced website broker could be pivotal in a successful sale. The question that many ask is how do I pick a good online business broker? Will a broker extract maximum value from a sale and represent my interests?
Advertising Due Diligence: How to Evaluate Website Advertising
This article is part of our Internet Business Due Diligence series, in which we provide you with information on what makes each particular internet business model unique when it comes to due diligence for an acquisition. For more in-depth reading on due diligence, see our posts on Due Diligence of an Internet Business and Advanced Due Diligence.
Strategizing B2B Marketing for SaaS Companies
Marketing is hard enough as it is: Market research, keyword analysis and more take time and effort. However, selling something as ephemeral and ever-shifting as software poses its own challenges. B2B marketing strategies for SaaS are a beast all on their own and require specialized strategies.
8 SEO Best Practices for Your Website Business
Search engine optimization: a buzzword you often hear. But what is the importance of SEO, and what are some Google SEO best practices? SEO is when you make changes to your website and content to make your site more attractive to Google and other search engines. The better your SEO, the higher your site will rank in keyword search and website visibility. Whether you are a website developer or an online business owner, adequately adapting your SEO strategy will only improve your website metrics and the satisfaction of your customers.
What is Escrow? A Comprehensive Guide for New Business Owners
Escrow is a financial arrangement in which a third party holds and regulates the payment of funds or the transfer of property between two parties. This ensures that the transaction is completed according to the terms agreed. Escrow is commonly used in business acquisitions to protect both buyers and sellers from fraud or non-performance.
